LINE Yahoo Unveils AI-Powered Ad Creation Tool for Digital Platforms

Philip Lee -

Tokyo, Japan - LINE Yahoo has introduced an AI-powered feature for generating ad titles and descriptions in its "LINE Ads" and "Yahoo! Ads Display Ads" management tools. 

The service is available to advertisers at no additional cost.

The new tool uses generative AI to suggest titles and descriptions based on information provided by advertisers, such as the ad's destination URL. 

Advertisers can create ads more efficiently by reviewing and adjusting the AI-generated content.

The feature is available for various campaign objectives in LINE Ads, including website traffic, conversions, app installs, and video views. 

Yahoo! Ads Display Ads can be used to create and edit responsive ads with image-based main media.

LINE Yahoo expects the tool to reduce the workload and time spent on ad creation. 

Usage is limited to 30 generations per account per month, and the company notes that AI-generated content does not guarantee approval in the ad review process.