Rakuten Healthcare App Hits 1.8M Downloads, Boosts User Health

Tokyo, Japan - Rakuten Group Inc's (4755.T) healthcare app "Rakuten Healthcare" has reached 1.8 million downloads two years after its launch, the company announced on Wednesday.

Key points:

  • Despite record-breaking heat, 69% of users achieved an average of 5,000 steps or more daily in July 2024.
  • 15.5% of users consistently achieved 5,000 steps or more daily in July.
  • 9.6% of users who recorded meals at least once every three days between February and July 2024 lost more than 3 kg.
  • Most common nutrient deficiencies: Vitamin B2 for men, iron for women.

The app offers activity tracking, meal logging, and health check-up recording features. 

Rakuten plans to introduce a new "Health Report" function in October 2024 in partnership with Hoken Dojin Frontier Inc.

Rakuten runs a campaign until October 31, offering users a share of 200,000 Rakuten points for logging meals for at least three days.