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Generative AI at the Core of Samsung SDS's HyperAutomation Move

Philip Lee profile image
by Philip Lee
Generative AI at the Core of Samsung SDS's HyperAutomation Move
Source: Samsung SDS

Seoul, South Korea - Samsung SDS (KRX: 018260) unveiled its strategic commitment to the "HyperAutomation" era powered by Generative AI at REAL Summit 2023.

Why it matters

As Samsung SDS is one of the leading SI (System Integration) players in the South Korean market, the move via the announcement backed by the Samsung conglomerate and market leader is being focused on by the market.

The Key Points

  • Brity Copilot solution introduced: Departing from the traditional realm of Robotic Process Automation (RPA), this tool uses generative AI for intellectual tasks within standard business systems. Integration capabilities with existing enterprise setups and a secure private cloud are highlighted.
  • Reported efficiency gains: Pilots of Samsung SDS' new solutions have shown increased operational efficiency. Notable metrics include a 30% increase in coding speed and a 75% reduction in documentation time.
  • FabriX: A platform that aggregates IT resources and promotes their sharing across the enterprise. Another focus is accelerating the integration of generative AI into business frameworks, supported by the Samsung Cloud Platform.

The reference cases and what they say;

Various business cases: The second half of the summit was rich in insights as Samsung SDS presented 24 sessions highlighting its core competencies. In particular, Korean Air's modernization project, Amorepacific's cloud transformation, and digital transformation examples of core systems such as ERP, SCM, and HCM captured the audience's attention.

Vision for the future: Dr. Sungwoo Hwang, President and CEO of Samsung SDS, highlighted the potential of Large Language Models (LLMs) in catalyzing the hyper-automation of office tasks. "The results of our internal testing continue to amaze us daily," said Hwang. He pledged Samsung SDS's continued efforts to work with enterprises to harness the power of generative AI safely.

Philip Lee profile image
by Philip Lee

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