Seoul, South Korea - Hyundai Motor Group held its third annual developer conference in Seoul last week, sharing its vision for transforming vehicles through software-defined architecture.
With 1,000 attendees, the event highlighted Hyundai's efforts to integrate sophisticated software capabilities that could reshape its vehicles.
Why It Matters:
Hyundai Motor Group's shift to software-centric vehicle development represents a significant shift in the automotive industry.
The company's 3rd Annual HMG Developer Conference, which focused on software-defined vehicles (SDVs), demonstrates the industry's growing interest in the technology.
The Key Points
- Speakers discussed a future where software upgrades add new features over time, including autonomous driving capabilities, smart cockpits, and over-the-air customization options.
- Chang Song, head of Hyundai's SDV division, outlined a shift from hardware to software-focused development to improve consumer interaction with vehicles.
- Highlights included a presentation on remote autonomous parking by Ji-han Yoo, SVP of Hyundai's Autonomous Driving Center.
- The event featured insights from nine organizations on SDV, AI, autonomous driving, mobility services, and a recruiting component.
What They Say:
"A key challenge is to change how vehicles are developed- from hardware-centric to software-centric,"
said Hyundai President Chang Song.
What Comes Next:
Hyundai plans to continue to lead the transition to software-centric vehicle development.
The impact of the conference extends online, with 48 sessions on the conference website to promote continuous learning and industry dialog.