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Samsung's Game-Changing Automotive Tech Unveiled at IAA MOBILITY 2023

Philip Lee profile image
by Philip Lee
Samsung's Game-Changing Automotive Tech Unveiled at IAA MOBILITY 2023
Source: Samsung Electronics

Munich, Germany: Samsung Electronics has announced its participation in IAA MOBILITY 2023, which will occur from September 5-10.

The conglomerate will showcase a comprehensive range of automotive innovations, highlighting its commitment to redefining connected mobility.

Here are the highlights of the announcement:

Samsung Electronics Highlights:

  • A consolidated presentation of its semiconductor businesses, highlighting the synergies between memory, system LSI, foundry, and LED technologies.
  • Dermot Ryan, President of Device Solutions Europe, Samsung Electronics, expressed Samsung's goal to develop safer and more connected automotive experiences.
  • Samsung will showcase memory solutions for automotive applications, including LPDDR5X, GDDR7, AutoSSD, and UFS 3.1 products.
  • With advancements in in-car entertainment and safety, Samsung will showcase its Exynos Auto V920 processor for infotainment systems and ISOCELL Auto sensors to ensure comprehensive vehicle safety.
  • Samsung Foundry Business will showcase its latest design solutions, with plans to achieve mass production readiness of its four-nanometer process by 2025 and two-nanometer process by 2026.
  • The company will showcase advanced LED solutions, including PixCell LED and next-generation Micro LED technologies.

Samsung Display enters the automotive industry:

  • For the first time at an auto show, Samsung Display will highlight the potential of OLEDs to replace LCDs in automotive applications.
  • The Safe Driving Center will demonstrate the clear advantages of OLEDs over LCDs, especially in low-light conditions.
  • OLED displays, known for their design flexibility, will be shown in various forms, including the Flex S, a multi-foldable display, and other rollable and slidable variants.

Samsung SDI focuses on next-generation battery technologies:

  • Samsung SDI will showcase its "super gap" battery solutions tailored for future electric vehicles.
  • The PRiMX zone will feature innovative products such as all-solid-state batteries, 46-phi cylindrical batteries, and more.
  • An emphasis on sustainability is evident with the unveiling cobalt-free battery solutions and other advanced designs.
  • Yoon-ho Choi, President and CEO of Samsung SDI, highlights Europe's role in shaping the EV industry and confirms Samsung SDI's commitment to meeting European customers' expectations.

Philip Lee profile image
by Philip Lee

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