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Redefining Home Entertainment: Sony's Portable Theater System HT-AX7

Source: Sony

Why it matters: In response to the growing trend of digital mobility and personal content consumption, Sony has introduced a portable home theater system, the HT-AX7.

This new system offers a significant shift in how users can enjoy an immersive audio experience in their homes.

The Key Features

  • The HT-AX7 features a compact front speaker and two detachable wireless rear speakers for a mobile and flexible sound experience. Approximately 30 hours of battery life adds to the convenience of the system.
  • The system connects to smartphones, tablets, and mobile projectors via Bluetooth, allowing users to enjoy movies, music, and other content. Sony's proprietary 3D sound technology, 360 Spatial Sound Mapping", provides a realistic sound experience.
  • Other features of the HT-AX7 include multi-point connectivity for seamless switching between devices, a built-in microphone for hands-free calling, and compatibility with the Sony Home Entertainment Connect app for adjusting volume levels and sound mode settings.
  • Underlining Sony's commitment to environmental sustainability, the HT-AX7's speaker body is made from 100% post-consumer recycled plastic bottle fabric, and some parts are made from recycled plastic.

The Big Picture: Sony's HT-AX7 is scheduled for release on July 21, 2023, with an estimated retail price of approximately JPY 77,000.

This system represents Sony's continued efforts to combine technology and innovation to enhance users' everyday audio experiences.

By providing a theater-like sound experience in any home environment, the HT-AX7 is a notable development in Sony's line of user-friendly audio technology.