Why it matters: KT (NYSE: KT) plans to showcase various South Korean information and communications technology (ICT) companies at Europe's largest startup event, Viva Technology 2023.
The participation of these companies could influence their penetration into the European market.
The Key Points:
- VivaTech, an event that annually attracts more than 8,000 companies and 130,000 visitors from 130 countries, will be held at the Paris Expo Porte De Versailles from June 14 to 17.
- The event has selected South Korea as the "Country of the Year" for 2023.
- KT manages the display of Korea's ICT export companies at the Korean Pavilion, organized by the Ministry of SMEs and Startups.
- The pavilion will feature various ICT companies, including Innowireless, NWT, More, Adriel, Sunil Telecom, Korea Optron, and Marsis.
The Big Picture: According to Cho Hoon Cho, Executive Vice President of KT SCM Strategy, the participating companies are working with KT to target the European market at VivaTech, an event known for promoting the growth of startups and overseas expansion.
South Korea's "Country of the Year" selection could draw more attention to the Korean pavilion and potentially impact European companies' results.
This VivaTech exhibit underscores South Korea's evolving position in the global ICT landscape.