Hyundai Motor Company, its marketing unit, and the Hyundai Motor Group have won 19 awards at the prestigious International Forum (iF) Design Award 2023.
The awards span the categories of product, professional concept, interior architecture, communication, user experience (UX), and user interface (UI). In addition, the company's commitment to design leadership has been recognized by the iF Design Award for nine consecutive years.
The IONIQ 6 battery electric vehicle (BEV) stood out, winning a gold award in the product category.
The aerodynamic design embodies Hyundai's commitment to energy efficiency and environmental responsibility.
As a result, the IONIQ 6 has won several awards, including World Car of the Year, World Electric Vehicle, and World Car Design of the Year.
The iF Design Award jury praised the IONIQ 6 for its "fresh and unique exterior aesthetics with subtle motifs that carry over into a calm and relaxing interior.
The car's design identity emphasizes comfort, style, efficiency, and environmental responsibility.
In some markets, Hyundai Grandeur, or Azera, also received recognition in the product category.
The seventh-generation flagship sedan features innovative styling cues, high-tech details like the Seamless Horizon Lamp, and a premium interior with sustainable materials.
Hyundai Motor's IONIQ lifestyle features were recognized in the Product category for connecting the brand to customers' everyday lives.
In addition, the company's N Vision 74 "rolling lab" project received an iF Design Award in the Professional Concept category for its retro-futuristic design and innovative high-performance hydrogen hybrid concept.
The indoor/outdoor delivery service robot equipped with Hyundai's innovative Plug & Drive (PnD) module made the list of winners in the Professional Concept category.
In addition, the company's autonomous driving "Roun" robo-mobility solution was also recognized in this category.
Hyundai Motor's robotics-based mobility solutions, including MobED, PnD L7, and PnD Mobility, were honored in the Professional Concept category, reflecting the company's mission to extend human reach and challenge prevailing ideas about mobility.
In the UI category, judges recognized Hyundai Motor's 'Seon' connected car navigation cockpit (ccNC) infotainment system, first used in the all-new Grandeur.
In addition, the company's 2022 CES booth, which showcased the company's robotic mobility devices for the first time, was recognized in the interior design category.
Hyundai's marketing arm was recognized in the Communications category for its creative efforts around the launch of the IONIQ 6.
In addition, the Extended Reality (XR) content for the online IONIQ 6 Digital Studio was recognized in the Communication and UX categories. Finally, the Communication, UX, and UI categories realized the Hyundai Motor Group corporate website.
