Naver Pay Launches 'Money Story' Financial Content Platform

Seoul, South Korea—Naver Pay launched a financial content platform, "Money Story," on Tuesday. The platform provides economic and investment information.

The platform delivers at least five curated content pieces daily, including domestic and global economic trends, personal finance guidance, economic fundamentals, and sector-specific information on insurance, loans, securities, and real estate. 

The service includes business finance content for small business owners and Naver Pay service utilization tips.

The main page highlights key content, and categories such as "Economic Trends" and "Financial Life" offer topic-based content organization. 

An AI summary bot provides brief overviews at the top of each article.

Users can access Money Story through mobile Naver's economics section or the Naver Pay app's financial home section, which is located in the assets and remittance tab. 

The platform offers weekday morning notifications for subscribers to track new content updates.

Naver Pay plans to implement Large Language Model technology in the first half of 2025 to analyze its financial data for platform-exclusive content. 

The company will also introduce topic-based notification settings.