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Samsung and Porsche Team Up to Showcase Luxury Car and Cutting-Edge Display Technology

Source: Samsung Electronics

Samsung and Porsche recently teamed up to host an exclusive event at the Porsche Center Santa Fe in Mexico City, showcasing the new 911 Carrera Panamericana Special and Samsung’s “The Wall All-in-One” display.

The event commemorated the 75th anniversary of Porsche sports cars and highlighted the company’s history, including the legendary 1952 Panamericana Mexico race finish.

Samsung’s innovative Wall display brought the automaker’s history to life with a high-definition, immersive viewing experience.

The Wall features a modular design that allows for different configurations such as concave, convex, S-shape, fascia, or 90° L-shape.

In addition, the bezel-less modules allow for customized displays with extra-large, lifelike images.

The Wall utilizes cutting-edge technologies, including a Neural Quantum Processor that analyzes and optimizes each image, Black Seal technology for unparalleled contrast and detail, and Ultra Chroma technology for vibrant colors.

These features result in greater color purity compared to conventional LED displays.

Ana Laura Lira, Director of B2B Sales at Samsung Electronics Mexico, expressed her company’s pride in partnering with Porsche for this event, stating that The Wall is part of Samsung’s new generation of displays leading the industry with solutions to meet every need.

Samsung Mexico continues to forge strategic alliances with luxury brands such as Porsche, targeting markets seeking exclusivity and high quality and design levels.

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